In this edition of the Affiliate Buzz, host and Instructor of the Affiliate Marketers BootCamp, James Martell discusses the time-tested theory of why content is still king and why it offers affiliates a huge advantage over established brands.
While brands hole up in board rooms where they spend months approving content strategies, affiliates use the same time to create high-quality content to help them achieve online success.
James talks with Jonathan Goodman, founder and president of Halyard Consulting about this in Affiliate Buzz #276, linked in the list of resources at the bottom of this page.
James Martell’s 5-Step Strategy for Successful Content
James works one-on-one with his coaching students so they not only create successful, profitable affiliate marketing programs, but also have a basic understanding of the how’s and why’s of what they’re doing.
One frequent area of trouble is content. Content is the solution, so if you’re having trouble with your affiliate marketing plan achieving the results you want, it may be time to revisit your content.
James explains the image of a globe to illustrate how content works within the internet, what would happen if we removed various types of content, and the effects it may have on the affiliate marketing industry.
Quickly and Easily Create Successful Content
If you follow the Buzz, then you know James is no stranger to content. In this episode he shares the same 5-step strategy he uses to create affordable content to effectively attract the ideal clients. A summarized list of the steps James discusses includes:
- Develop excellent content.
- Produce content in a variety of formats.
- Publish content where your client can find it.
- Promote content.
- Repeat the process as many times as necessary.
During the podcast, James draws on his past content-related experiences to give you insightful tips and suggestions. This can help you pinpoint problem areas and keep you on track. The episode wraps up by James revealing his most frequently used resource for content.
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Affiliate Buzz #276 - http://jamesmartell.wpengine.com/affiliate-buzz/a-source-of-free-content-for-your-site/