Affiliate Buzz #228 – Creating Something Out of Nothing

In this edition of the Affiliate Buzz audio newsletter James Martell, successful publisher, speaker and author talks with Aric Boyles, President and Founder of CentralPark.com and Eileen Callen, Marketing Director of CentralPark.com and their journey of creating something big out of nothing.

To kick off the call Aric shares a little history behind how his site grew to be the "go to place for everything Central Park" including the perseverance it took to obtain his domain name.

Once established he carefully began to develop content around the park he had fallen in love with after moving to New York City, including creating the first original sky view photograph of the entire park and surrounding city.

Do You Have What It Takes

When you take one glance at a site like CentralPark.com you may begin to ask yourself if you truly have what it takes to be that successful. The answer is a huge YES!

Aric and Eileen share what it was like in the early days of their online business, the steps they climbed and mistakes they made on the road to success. You'll hear some of the creativity and rationale behind their choice in monetizing their pages and what made their job easier.

But it wasn't all about monetizing that grew their business. During this edition of the Buzz you'll hear how they used split testing to nearly double conversion and improve their overall user experience.

Listen to this edition of the Affiliate Buzz as James, Aric and Eileen talk about:

  • How CentralPark.com grew to the site it is today
  • The importance research and testing
  • monetizing for products people want

Stopping to take a look back in the past Aric and Eileen share their experiences to help you on your own road to success. Whether you are just beginning or you have had your site up a while tune in to listen to these tips of two very successful online marketers.

And if you are...

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1 Comment

  1. New Yorker Creates Highly Marketable Niche Product Flying Over Central Park says:

    [...] belief was reinforced recently when I interviewed Aric Boyles founder of [...]

    Reply

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