In this edition of Affiliate Buzz, James sits down with Dan Maynard as the two discuss YouTube as an untapped source of tremendous traffic. What many fail to realize is that YouTube is the second most used search engine online today. With 4 billion video views per day, there’s no reason not to tap into that traffic.
People aren’t just watching YouTube videos to be entertained. Many are also looking to YouTube to learn new things, find information, and research products before buying.
Laurie Cousins, a server at Sawbucks Pub, which James frequents, joins the beginning of the talk to discuss her experience making her first purchase online. She’s not alone. Many people haven’t yet embraced the Internet. It’s easy for affiliate marketers, who live online, to forget that not everyone is quite so plugged in.
Dan, a returning guest, has been an SEO since 1999 and is a member of SUPER BootCamp. With mobile web use growing at a fantastic speed, he and James predict a tsunami of online sales and traffic by late adopters like Laurie. Dan mentions that much of this traffic will come from video content.
Video Content is Easier that You Think
Affiliates are often hesitant to dive into video, but it’s really not as complicated as it seems. You don’t have to spend a ton of money on editing or create a masterpiece to see the benefits of producing video content.
Dan shares his story about getting started with YouTube. He began using SEO on his YouTube videos while marketing a piano lesson and quickly saw new traffic and sales coming in. The growth took off as he developed his strategy even further. Listen in as he shares what he has learned along the way.
Harnessing Search Traffic on YouTube
Dan goes on to share exactly how to optimize your videos and build backlinks to your YouTube channel. As he points out, video content can help you speed up the process of ranking well in Google’s search results, rather than waiting for months and months to see your articles make their way into the rankings.
Listen in to find out:
- How to secure sales from your viewers on YouTube
- How to optimize your video content for search, both on and off YouTube
- What kinds of videos you can create, and how simple it can really be
Reviews are an especially simple way to share affiliated products on YouTube. Many customers appreciate the inside look video gives before making an online purchase. Video content can give you that extra edge over your competitors, by allowing you to share a more in-depth view of a product than is possible with a solely written review.
Dan has created Video Traffic Adrenaline to serve as a comprehensive resource on creating traffic-driving content. The book outlines everything you can do to succeed on YouTube. Dan’s wealth of experience and expert insight makes it a must have for affiliates who wish to get started with YouTube and increase traffic to their website.
Dan concludes this edition of Affiliate Buzz by sharing his experience with publishing and marketing his Kindle ebook. Like video content creation, he says the process was much simpler than he originally expected.
It’s important for affiliate marketers to diversify the types of content being offered in order to reach as many people as possible. Ebooks and video are allowing us to do just that.
If you’re eager to learn how to drive YouTube traffic to your website by creating your own video content, listen in to learn expert tips and strategies that will get you started on the right track.