Affiliate Buzz #17 – How to Thoroughly Research Keywords, Use WordTracker and Sit Down to Write Out Your Goals
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In this edition of the Affiliate Buzz audio newsletter, James Martell, successful publisher, speaker and author talks with host Charles Johnston about understanding keywords are the foundation of your website, using Word Tracker and planning out your year.
James talks with Charles about a goal he has had for about 15 years to own a really nice car. He shares the story of naming their daughter Shelby after Carroll Shelby, the brain behind the Shelby Cobra, his dream car. He tells listeners that while in Vegas he booked an appointment to the American Cobra Factory to tour the facility and see the car. He shares that he is now planning to buy his dream car in the next month or so.
James and Charles talk about the joy of taking a nice ride in the Cobra down in Vegas. He shares this was a dream of his 14 years ago and this was the first ride ever in a Cobra. The affiliate business has made James dreams able to become a reality for him.
James discusses with Charles that keywords are the foundation for your sites. They share that you need to research keywords and really structure your pages around them in order to compete with the big competitors. James walks you through an online keyword research tool called Word Tracker and how you can use it.
Listen to this edition of the Affiliate Buzz as James and Charles talk about:
- Keywords are the foundation for your site
- Using Word Tracker
- Planning out your year
James and Charles get into a detailed discussion about keywords and explain the differences between a primary keyword, teir 1 and teir 2 keywords. They explain how you would break these down and research each level as you build your keywords.
James discusses with Charles where to find more words that are related to your topic and then researching those words. James tells listeners that now they need to write pages about these specific words and that they now have a very specific topic to write about. He tells listeners that the more specific you can get the more chances you have for ranking in the search engines.
James talks with Charles about the importance to get away from your computer and pencil out your goals on a notepad for your businesses. Take time to sit down and really think about what your plan is. James tells listeners that you need to take this seriously and really sit down on a regular basis and know where you plan to be.
And if you are…

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