Affiliate Buzz #154 – Chris Molnar from HalloweenAlliance.com Shares His Insider Secrets to Success with Seasonal Websites
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In this edition of the Affiliate Buzz audio newsletter, James Martell, successful publisher, speaker and author talks with Chris Molnar about the pros and cons of owning a seasonal website and planning out your year.
After the birth of his daughter Chris knew that he wanted to work from home. He took what money he had saved and started looking for an active website to buy. After actively searching he stumbled upon and purchased an existing Halloween site. He shares how he took this small site with very few articles and no navigation menus and turned it into a successful seasonal site.
Managing your work year when running a seasonal site varies a lot from a year round site beyond just a spike and drop in your earnings. Chris shares how he schedules his content to keep his rankings even when visitors are trickling in off-season months, why seasonal sites keep you motivated and how to prepare for the shopping season.
Listen to this edition of the Affiliate Buzz as James and Chris talk about:
- Pros and cons of having a seasonal website
- Keeping your rankings in the off season
- Managing your work year
Chris’s seasonal site has continued to grow in revenue from year to year since he purchased it in 2006. Listen in as he shares tips on what has proven to work for his seasonal site and how it can work for you too.
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Very interesting James. I stumbled into seasonal marketing with a Christmas themed site and am now thinking of Halloween.
More on seasonal marketing please!
Best Wishes
Alex