Posts Tagged ‘affiliate marketing’

AB #461 | The Potential for Strategic Positioning of Performance Marketing, with David Dalka, Founder of Fearless Revival

In this edition of the Affiliate Buzz, James Martell speaks with David Dalka, founder of Fearless Revival about why companies are unable to keep up with changing marketing strategies, the importance of looking at risk differently, how a misunderstanding of strategic value leads to emotional decision-making, why it’s important to understand both new technology and old business and more.

AB #455 | Luke Kling, 2017 Affiliate Summit Pinnacle Award Winner

In this episode James talks with Luke Kling marketing director for PeerFly, 2017 Affiliate Summit Pinnacle Award for Affiliate Manager of the Year. They discuss the tools and strategies you can use to start building your own massive following from multiple channels. Why it’s important for marketers to grow as many channels as possible, and how affiliate marketers provide value to their audiences.

AB #448 | Advertisers and Affiliates; Save Yourself a World of Hurt By Understanding the Right Way to Disclose an Affiliate Relationship

Welcome to another edition of The Affiliate Buzz, where affiliate marketers have been coming to be inspired, informed and motivated to succeed since way back in 2003. Arlene is away today, but James has two guests with him to discuss what affiliates and advertisers can do to save themselves from world of hurt from the FTC. by understanding the right way to disclose an Affiliate relationship.

AB #422 | Listen as Jonathan Miller, CEO of Forge Business and OfferForge.com, Shares the Biggest Mistakes In Affiliate Marketing Today (and the Best Moves You Can Make)!

Pay for performance is a great way to do just that. On the affiliate side, it keeps marketers sharp and innovative. You’re only as good as your last transaction. On the advertiser side, pay for performance offers a stable, transparent, predictable source of sales which can be planned and budgeted for.